Pressbox “Super Bowl XLVII Sponsor Pepsi And Other Leading Brands Film Content At The Brick Studio”

The Brick Studio was proud to host Beyonce for the filming of her latest Pepsi commercial, expected to air in the first quarter of 2013.

Directed by Jake Nava in collaboration with TBWA/Chiat/Day, 180LA and Believe Media, the shoot took place over an 8 day period at The Brick Studio facilities in Newark, NJ. Additional projects recently hosted by the studio include CNN’s “Black in America” featuring Soledad O’Brien and editorial content for Emmy award-winning television series.


The Brick Studio was designed with true creative productions in mind. Originally conceived in 2010 by partners Jon DeCola and Noam Newman, The Brick Studio was founded out of a desire to offer a functional, affordable production space that would stand out amidst crowded and expensive Manhattan production facilities. Offering 12,000+ square feet of flexible space with separate on-site production facilities, impressive arched wood-truss ceilings, and a column-free, uniquely customizable stage area, The Brick Studio is the clear solution to New York’s production needs.

The Brick is equipped with the capabilities and space to host large, complex productions and events.

Pyrotechnics? Live tigers? Flash Mobs? The wilder the idea, the more you’ll enjoy working with us. As long as it’s legal, The Brick Studio will happily accommodate productions that other studios would never let in the door. In fact…we prefer them 🙂

Additional offerings include:

  • 360 Production Capabilities
  • Equipment rentals, transportation capabilities and post-production services
  • Locations & Location Support within Tri-State Area
  • Partnership with NJ Film Office for easy access to permits

The Brick Studio is conveniently situated a few miles outside the city in Newark, New Jersey, easily accessible from downtown Manhattan, Newark Airport, PATH Trains, NJ Transit and the NJ Turnpike. Our discreet location is ideal for exclusive shoots, celebrity talent and large-scale film and production crews.

The goal of The Brick Studio is to support and cater to the creative process. We are designed to accommodate the diverse needs of directors, photographers, designers, agencies, and production companies. Small or big, luxury or mass, film or photo, traditional or digital, The Brick Studio is on call to service every detail of your production.